Synchronism
03/05/2023 - 22:33
Synchronism juxtaposes surfer Josie Prendergast and synchronized swimmers in the ocean, both performing in unison - a first ever of its kind.
Synchronism is a surrealist journey, a hypnagogic state depicting fragments of the unconscious mind.
A concurrence of dreamlike events, co-existing with the ocean.
Where rhythmic relationships come together, not merely from coincidence.
Reality is distorted when worlds combine simultaneity, both dancing to the rhythm of the sea.
“Being inspired by early avant-garde films, the vision was to reimagine surfing as an art form and create a surreal art piece that starkly contrasts with the stereotypical surf world.
We wanted to make a piece of art that creates a new reality for the viewer, but also just something beautiful and unique.” Scott Wynn - Patti Creative Director
ABOUT JOSIE PRENDERGAST (SURFER):
Originally born in Siargao, Philippines, Josie moved to Byron Bay, Australia when she was four and the ocean has been a vital part of her effortless flow ever since.
Josie’s surfing style is timeless, when she’s on a longboard, her poise and artistry are truly one of a kind.
She transforms the act of surfing into an awe-inspiring dance across the water.
CREDITS
Concept: Patti Agency @patti_agency
Surfer: Josie Prendergast @josie_prendergast
Directors: Scott Wynn & Elley Norman @pattipeople @patti_agency
Director of Photography: Andy Gough @andygough_
Photography: Woody Gooch @woodygphoto
Production: Patti Agency @patti_agency
Colorist: Gemma Parr - The Mill @millchannel
Artistic Dancers: Aquatainment